Posts Tagged ‘Webmaster’

In an effort to better perfect the WordPress engine, the developers may have gone a step too far in the wrong direction. WordPress is a Content Management System (CMS), even if it is a blog, and yet, in an effort to protect you from yourself, WordPress modifies your content for you.

It’s annoying, especially for those who know what’s going on. For those who really know what’s going on, they have to take time to combat such behavior  by writing a plugin.

One problem?

When you add an image to your content, you would do so by adding the following line:

<img src="image.jpg" alt="" />

However, WordPress doesn’t think that’s exactly what you want to do. They feel a correction is necessary, and so they modify your code as such:

</p>
<p>
<img src="blah.jpg" alt="" /><br />

</p>
<p>

It’s ridiculous, because this alone will prevent you from placing two images horizontal to each other, due to the BR insertion. Perhaps it’s a stroke of genius and I’m not swift enough to understand it. Of course, I realize some people actually need protection from themselves. You know, they might install a malicious plugin. Yet, is modifying content code the correct solution?

W3C you say? That’s fine, but leave the content to content creators and the engine to developers.

As of today, there is no simple solution to overcome this. Instead, a new plugin has been born created to override the WordPress “bugs.”  It’s called RAW HTML and gives you an inline option to avoid the WordPress fault.

If WordPress wants to keep and master this behavior, how about giving us an option, especially if we use the HTML editor and not the Visual editor?

Writing good SEO Titles, Descriptions, and content for your pages isn’t as simple as you might think. Yet, it’s not as difficult as you might expect either, as most of the techniques are common sense and are really geared at keeping you focused on delivering good content.

Create titles that fit Google search results. In other words, Google easily fits 65 characters into their search result title. So, you have 65 characters to focus your title on the keyword in mind, writing a clear message to the person searching those keywords. Draw their attention. Make your title more for them.

The description can be controlled by using the meta name=”description” tag in your HTML header. Google’s search result description easily holds 150 characters of text. This means you have 150 characters to deliver a person centered message to the user searching your keywords. That’s marketing potential that shouldn’t be wasted after obtaining your rank.

Improving the quality of your searches is Google’s business!

Google strives to stay on top of things. They are always making improvements to their services and they have highly intelligent teams of geeks, just dreaming up the next revolutionary improvement.

This means SEO never remains static.

The rules are forever changing: Google is growing and the way they mine their data, process queries, and display the results is all part of the Google evolution. Therefore, SEO is not something you learn once and apply. On the contrary, SEO is something you live and breathe.

The SEO tactics you were using six months ago may not be as useful today.

So, what can you do?

Your only answer is to stay on top of things. Stay fluent in the language, learn as much as you can from Google and those currently fighting for the organic SERPs for SEO related keywords.

Try to consume SEO on a daily basis and apply what you learn as you go along.

Four basic SEO tactics you can do to run a clean and search engine-friendly website:

• Use Google Webmaster Tools and Google Analytics. This is vital to understanding your website and provides critical information to help you keep an error free site. Get your site “site verified.” Install a sitemap.xml file for your tools and begin monitoring your pages’ keywords and performance.
• Have XHTML/CSS Valid Designs and create keyword centered content. Having compliant HTML behind your pages is important, if not critical, to the success of your site. Additionally, there are certain HTML tags that help make your content search engine-friendly, so write content which takes advantage of these basic elements and focus your content around the desired keywords.
• Consume YouTube Video and Matt Cutts SEO Blog. Matt Cutts is a Google employee who runs a blog about SEO and has produced a number of Google videos for webmasters.
• Utilize Professional SEO Training and Professional SEO Tools. SEO is always evolving which forces those who know it, to remain current in it. Applying SEO techniques does give webmasters an advantage over those who do not. The sharper your SEO skills, the better the advantage.

The thing to know about SEO & Google?

They’re always changing.

Searching for how to wrap text around a picture in your WordPress article or HTML document?

There are many times as a web master you’ll want to wrap text around a picture, or some other HTML element.  Most of the time, your CSS/XHTML template should be applying styles from within the CSS.

However, as a WordPress author and content developer, you’re going to want to wrap text around pictures, scripts, video, and a number of other possible HTML elements; and to do so directly in your published articles.

While adding an entry into your CSS file is the preferred method of accomplishing this, using style in a <div> tag and surrounding your content is another; and the syntax looks like this:

</p>
<div style="float:right; margin:0px 0px 0px 8px;">
		<img src="myPicture.jpg" alt="MyPicture"/>
	</div>
<p>My text appears on the left side of the image</p>
<p>